common data mistakes

Oops! 3 Common Mistakes to Avoid When Building or Scaling your Data Team

There are some obvious mistakes in life that (most) people know to avoid:…


Be a Data Hero (Part 3): Data Apps to Power Your Business Directly from Your Cloud Data Warehouse

Aron Clymer, Data Clymer Founder and CEO, and Rob Woollen, Sigma Computing CTO,…


Be a Data Hero (Part 2): The Importance of Operational Analytics

Operational analytics is a relatively new term being used more frequently…


Be a Data Hero: 5 Critical Steps to Modernizing Your Data Stack

Modernizing your organization’s data and analytics stack will make you more…


Building a Modern Marketing Analytics Program: The Dream Team

Modernizing a company’s marketing analytics platform, which most likely…


Modern Marketing Analytics: 4 Keys to Success

We’ve talked about how Modern Marketing Analytics can help marketing teams…


modern marketing analytics

5 Ways Modern Marketing Analytics Can Help Your Business

Smart businesses rely on some kind of digital marketing analytics to measure…


Top 5 Takeaways From the Snowflake Summit 

Top 5 Takeaways From the Snowflake Summit 2022 Yes! In-person events are back…


From Data to Insights: Quickly Creating a Modern Data Stack

Are You Ready to Move From Data to Insight? Is your organization still…